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2011 News Releases

Blue Cross and Blue Shield of New Mexico’s Natalie Roy Makes a Difference in Albuquerque

December 28, 2011

As part of its ongoing focus on giving back to the community, Blue Cross and Blue Shield of New Mexico recognizes volunteerism with the “Volunteer of the Year Award” for an employee who captures the spirit of “giving back.”

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BCBSNM Adopts Families for the Holidays

December 16, 2011

Blue Cross and Blue Shield of New Mexico employees provided holiday help for 23 families in need from the Albuquerque, Embudo, and Taos Head Start programs.

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Blue Cross and Blue Shield of New Mexico Launches Diabetes and Cardiovascular Disease Programs

November 9, 2011

Blue Cross and Blue Shield of New Mexico announced the implementation of Bridges to Excellence®, a physician recognition and reward program that will focus on diabetes and cardiovascular disease care.

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Health Care Service Corporation, Wellpoint and Blue Cross Blue Shield of Michigan Collaborate in National Private Exchange and Defined Contribution Solution for Employers

September 20, 2011

Health Care Service Corporation (HCSC), which operates Blue Cross and Blue Shield of New Mexico (BCBSNM), along with WellPoint, Inc., and Blue Cross Blue Shield of Michigan (BCBSM) announced today a joint effort to offer a nationwide private exchange and defined contribution solution for employers to use in managing their health benefit offerings.

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Two Decades of Providing School Supplies to New Mexico Students

August 8, 2011

For two decades employees of  BCBSNM have generously donated time and money to provide school supplies for students in need as part of their Operation Back to School campaign.

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BCBSNM Debuts New Care Van

August 4, 2011

BCBSNM will debut its new Care Van in Albuquerque at its monthly Pajarito Mesa Outreach Clinic on Wednesday, August 10, from 3:00 p.m. to 5:00 p.m. The new leased van replaces the old van that accrued more than 140,000 miles while traveling statewide since 2006 to improve health outcomes for all New Mexicans.

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BCBSNM Offers Safety Tips as Food Poisoning Peaks in Summer Months

July 29, 2011

Whether folks are enjoying a summer-time picnic, barbeque by the pool, or a Labor Day potluck, they’re more likely to get food poisoning now than any other time of the year. In fact, BCBSNM covered 506 food-borne illness claims last year—more in September than any other month.

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Blues News for Kids Honored with 2011 Aster Award

July 6, 2011

BCBSNM was honored by Marketing Healthcare Today with a Silver 2011 Aster Award for Blues News for Kids, a fun newsletter that promotes healthy choices for children. The Aster Awards is a national health care marketing award program recognizing excellence in medical marketing and communications.

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BCBSNM Supports the American Red Cross in New Mexico to Help Firefighters and New Mexico Residents Affected by the Wildfires

June 30, 2011

BCBSNM is delivering much needed assistance to first responders as well as victims impacted by wildfires around the state with a $25,000 donation to the American Red Cross in New Mexico. The donation will be used to support relief efforts for firefighters as well as victims impacted by wildfires in Los Alamos and other fires around the state.

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New BCBSNM Initiative Aims to Significantly Improve the Health of New Mexico's Children

May 31, 2011

BCBSNM is stepping up its effort to improve the health of kids in New Mexico communities with the launch of a major initiative called "Healthy Kids, Healthy Families," which aims to improve the health of a million children corporation-wide. The three-year effort will fund programs that encourage nutrition education, promote physical activity, prevent and manage disease, and support safe environments for children.

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BCBSNM Attacks The Leading Chronic Infectious Disease Among Children

February 2, 2011

With childhood cavities on the rise for the first time in 20 years, BCBSNM is taking a proactive approach to educate kids about oral hygiene. To kick off National Children’s Dental Health Month this February, BCBSNM will mail free activity books to its young members between the ages of three and five who are considered at risk for tooth decay.

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Lynn Weeks Promoted to Director of Major Accounts

January 3, 2011

BCBSNM has promoted Lynn Weeks to the position of Director of Major Accounts. Ms. Weeks has been with the company since 2008, most recently serving as Account Executive, Major Accounts. In addition to being responsible for the overall management and retention of major accounts, she will now oversee sales staff positions.

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