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Special Beginnings® Maternity Program

Blue Cross and Blue Shield of New Mexico (BCBSNM) is pleased to offer a maternity program for moms-to-be to better understand and manage their pregnancies.

The Special Beginnings program is available to all BCBSNM members whose plans include maternity benefits. Available at no additional cost, Special Beginnings supports you from early pregnancy until six weeks after delivery through:

  • Pregnancy risk factor identification and ongoing communication/monitoring
  • Educational material covering pregnancy and infant care topics
  • Personal telephone contact with program staff
  • Assistance in managing high-risk conditions such as gestational diabetes and preeclampsia
  • Access to an online resource with maternity tools, articles, and information

To enroll in Special Beginnings or ask questions about the program, please call 1-888-421-7781, 7:00 a.m. – 5:30 p.m. MT. For more information, log in to Blue Access for MembersSM and under My Health select Special Beginnings.

Please note: The information provided by the Special Beginnings program is not a substitute for professional medical guidance. For personal medical guidance, please consult your doctor. If you are a BCBSNM member and have questions about your health care plan benefits, please call the Customer Service number on the back of your member ID card.