Blue Cross and Blue Shield of New Mexico (BCBSNM) earned distinction for its workplace policies by Family Friendly New Mexico, a statewide project developed to recognize companies that have adopted policies that can give New Mexico businesses an edge in recruiting and retaining the best employees.
"BCBSNM believes our employees make up the culture of our company," said Tom Frock, executive director HR strategic business partners, BCBSNM. "Happy and engaged employees help us achieve a high performing workforce that can better serve our members."
The Family Friendly New Mexico project has taken a positive approach to transforming workplace policies in the state by offering training and resources on how businesses can adopt more family-friendly policies; awards and recognition for companies that offer their employees family-friendly benefits; and a resource and clearinghouse of information for businesses and community leaders as they develop policies on issues such as paid family leave and help with childcare.
"As we grow the state's economy, we have the opportunity to be a national leader in offering New Mexicans workplaces that help companies attract and keep the best workers," said Giovanna Rossi, head of Family Friendly New Mexico. "Implementing family-friendly policies can be a simple, concrete investment a company can make to ensure it can compete for highly qualified employees. Studies have shown that costs associated with creating family-friendly benefits are more than made up for in improved productivity, employee morale and employee retention."
BCBSNM offers a wide variety of benefits and policies that help make the company family friendly, including flexible work options, paid parental leave, adoption assistance, paid time off, domestic partner coverage and wellness rewards for employees and their spouses.
The New Mexico Task Force on Work Life Balance has created an online business award called the New Mexico Family Friendly Business Award, to recognize and celebrate New Mexico businesses that have family friendly policies in place, including paid leave, health support, work schedules and economic support. The statewide task force was created by the New Mexico State Legislature in 2010. Any New Mexico business is eligible to apply for the New Mexico Family-Friendly Business award. For a full list of family-friendly policies, to learn more about the New Mexico Family Friendly initiative and see if your company qualifies, please visit the New Mexico Family Friendly Business website.