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Health and Wellness

Let Blue Cross and Blue Shield of New Mexico (BCBSNM) help you take charge of your health. We offer wellness programs, discounts and resources designed with your well-being in mind. Do you want to find the right resources, save money and manage your medical conditions? Check out these services and programs:

Fitness Program

As a member, you and your covered dependents (age 16 and older) can join the Fitness Program.

Learn more about the Fitness Program

Well onTarget®

Wellness involves making healthy choices that enrich the mind, body and spirit. Well onTarget is a program designed to give you the tools and support you need, while rewarding you for making healthy choices. To guide you in making healthy choices, you will have access to a convenient, secure website which includes a health assessment, interactive tools and information, as well as a points reward program.

Learn more about Well onTarget

Women’s and Family Health

Whether you are pregnant or planning to get pregnant, you have access to a variety of tools that can help, available at no additional cost.

Learn more about Women's and Family Health

Blue365® Member Discount Program

With discounts on health-related products, along with discounts on health and fitness clubs, weight-loss programs and so much more, you can decide what choices are right for you while saving money.

Learn more

24/7 Nurseline

If you have questions, our nurses have answers. This help line is staffed 24-hours a day with registered nurses so you can get answers to your health questions when you need them. If an unexpected medical situation arises, a nurse can help you decide if you should call your doctor, visit the emergency room or another facility or treat the problem yourself. Plus, you can learn about more than 1,000 health topics over the phone via an audio library system.

Blue Care® Advisors

Blue Care Advisors are registered nurses who provide health coaching and support. They are here to help you make the most of your health care benefits and adopt a healthier lifestyle. To take advantage of these services, just call the phone number on the back of your BCBSNM member ID card.

  • Condition Management – Our team of Condition Management specialists is made of up registered nurses and other health care professionals. They are ready to work with you and your doctor to provide education, coaching and monitoring if you are at risk for or already have a chronic condition such as asthma, diabetes or heart disease.
  • Case Management – If you are in the hospital, or recently visited the emergency room, a care management specialist may call to help coordinate any special care you might need. They will work with you to help you understand your condition and treatment, make sure you get the care your doctor recommends and better understand your health care benefits, if needed.
  • Utilization Management – If you have questions about how your benefits work, our Utilization Management services can help. Through a single point of contact, you and your doctor can obtain information about your benefits. This helps when navigating the health care system. It can also help you make the most of your benefits for covered services.

Preventive Health Care Guidelines

These wellness guidelines provide information to keep you and your family healthy.