This page may have documents that can’t be read by screen reader software. For help with these documents, please call 1-877-498-7652.

Well on Target®

Stay healthy with our Interactive Wellness Program

Well onTarget offers personalized tools and resources to help members – no matter where you may be on the path to health and wellness.

Well onTarget Member Wellness Portal
The heart of Well onTarget is the member portal. It uses the latest technology to offer you an enhanced online experience. This engaging portal links you to a suite of innovative programs and tools.

  • Self-directed Courses – Online courses let you work at your own pace to reach your health goals. Learn more about nutrition, fitness, weight management, tobacco cessation and stress. Track your progress as you make your way through each lesson. Reach your milestones and earn Life Points.
  • Health and Wellness Content – The health library teaches and empowers through evidence-based, user-friendly articles.
  • Tools and Trackers – Interactive tools help keep you on course while making wellness fun. Use a food and exercise diary, symptom checker and health trackers.

Health Assessment (HA)
The HA features adaptable questions to learn more about you. After you take the HA, you will get a personal wellness report. The confidential record offers tips for living your healthiest life. Your answers will be used to tailor the Well onTarget portal with the programs that may help you reach your goals.

Blue Points Program*
Blue Points will help motivate you to maintain a healthy lifestyle. Earn points by taking part in wellness activities. Points can be redeemed in the new online shopping mall. Real-time granting of points lets you instantly use your points. To earn a larger reward, you can add to your point total at checkout.

Well onTarget is a registered mark of Health Care Service Corporation, a Mutual Legal Reserve Company, an Independent Licensee of the Blue Cross and Blue Shield Association.

*Blue Points Program Rules are subject to change without prior notice. See the Program Rules on the Well onTarget Member Wellness Portal for further information. Your company may have additional reward programs in place to encourage you to take advantage of certain preventive care and wellness activities or for making healthy changes. Check your employee benefits.

How To Access Online Tools

Log in to Blue Access for Members℠ account and go to Well onTarget.